Lane Bryant, a company that makes attractive clothing for plus sized women, tried to buy prime time ad spots on ABC and FOX and was turned down. The ad features a plus sized model who looks more like a normal sized woman as opposed to an unnaturally slender model. She is trying on Bra’s when her boyfriend sends her a text message saying he would see her in an hour. She then leaves the house dressed in just her undergarments and a coat with huge smile on her face.
You have probably seen commercials like this before only they were for Victoria’s secret and they have never had trouble buying ad time from the networks.
First of all, I love this ad. Lane Bryant is finally showing their plus sized woman as strong confident sensual goddesses rather than woman trying to hide their bodies in sweaters and drawstring pants.
But what I like best about this ad is the backlash Fox and ABC got after refusing to air it. People got really angry over what appears to be discrimination against full figured women. For me it shows that we as the consumers have shifted our preferences from only wanting to see uberthin models on TV to more real and everyday people. The popularity of reality TV has proven it. I think it shows that we have evolved and maybe after the dust settles(or maybe because of the dust) networks and advertisers will start taking notice.
Thursday, April 29, 2010
Monday, April 26, 2010
A fresh perspective
It’s always good to get away from your business or your job for a day to work on your business or your job. Meaning take a day to attend a trade show or event related to your occupation.
Not only is it good for you to learn new information related to your field but it also helps to freshen up your viewpoint. Often we get so wrapped up in what we are doing that we forget to step back and look at the big picture. What are others in our field doing? Is there something that your competition is doing that you need to incorporate into your business? Is there a way you can improve on other peoples way of doing business or job to make what you do even better?
If you stay in the same mode of operating for too long you get stale and bored and your business suffers for it. Often you forget how fun it can be to create.
Recently I went to the natural products expo and found out what others in the weight loss field are up to. I came home with a fresh perspective, a ton of great samples (including the mud mask-see picture) and some great new ideas that you will see me bringing into my business in the next few weeks. But mostly I had fun and I wish the same for you. So find a trade show or event related to your job or business and have fun connecting and growing. And if they offer you a mud mask... skip it, this one gave me a rash.
Jill Thomas CCHT
760-803-2841
www.healthyhabitshypnosis.com
Not only is it good for you to learn new information related to your field but it also helps to freshen up your viewpoint. Often we get so wrapped up in what we are doing that we forget to step back and look at the big picture. What are others in our field doing? Is there something that your competition is doing that you need to incorporate into your business? Is there a way you can improve on other peoples way of doing business or job to make what you do even better?
If you stay in the same mode of operating for too long you get stale and bored and your business suffers for it. Often you forget how fun it can be to create.
Recently I went to the natural products expo and found out what others in the weight loss field are up to. I came home with a fresh perspective, a ton of great samples (including the mud mask-see picture) and some great new ideas that you will see me bringing into my business in the next few weeks. But mostly I had fun and I wish the same for you. So find a trade show or event related to your job or business and have fun connecting and growing. And if they offer you a mud mask... skip it, this one gave me a rash.
Jill Thomas CCHT
760-803-2841
www.healthyhabitshypnosis.com
Monday, April 19, 2010
The joy in life
The Joy of Life
I was at the zoo the other day watching the trainers feed the elephants. They were so excited about getting their meal and attention from the trainers. It seemed to make them happy but it made me a bit sad. Are these animals eating to live or living to eat? I assume they get the same meal just about every day and I know they don’t go hungry, so what’s the big deal. It made me think their lives probably aren’t that exciting and the meals make a nice fun distraction.
Ask yourself these questions? Are you living to eat or eating to live? Is your life satisfying you and feeding you enough that food is just something that happens or has it become a source of entertainment or escape?
If eating has taken on a role in your life that is beyond just making you less hungry, then you need to find some other source of joy in your life.
My suggestion today would be to take some time to yourself and come up with at least 5 things that don’t cost anything that will bring you joy. Things like drawing, going for a walk, chatting with a girlfriend on the phone, watching the sunset... things that are simple and free yet bring you joy.
Why does it need to be free? Well, because you don’t want to replace overeating with overspending. You just want to create more joy in your life.
Resolve to bring these things into your life more and more so that you are feeding yourself Joy rather than food.
Jill Thomas CCHT
760-803-2841
www.healthyhabitshypnosis.com
I was at the zoo the other day watching the trainers feed the elephants. They were so excited about getting their meal and attention from the trainers. It seemed to make them happy but it made me a bit sad. Are these animals eating to live or living to eat? I assume they get the same meal just about every day and I know they don’t go hungry, so what’s the big deal. It made me think their lives probably aren’t that exciting and the meals make a nice fun distraction.
Ask yourself these questions? Are you living to eat or eating to live? Is your life satisfying you and feeding you enough that food is just something that happens or has it become a source of entertainment or escape?
If eating has taken on a role in your life that is beyond just making you less hungry, then you need to find some other source of joy in your life.
My suggestion today would be to take some time to yourself and come up with at least 5 things that don’t cost anything that will bring you joy. Things like drawing, going for a walk, chatting with a girlfriend on the phone, watching the sunset... things that are simple and free yet bring you joy.
Why does it need to be free? Well, because you don’t want to replace overeating with overspending. You just want to create more joy in your life.
Resolve to bring these things into your life more and more so that you are feeding yourself Joy rather than food.
Jill Thomas CCHT
760-803-2841
www.healthyhabitshypnosis.com
Wednesday, April 14, 2010
Try Try Again
Try Try Again
Often I hear from clients that they tried a diet program or exercise routine, got frustrated then gave up. Losing weight the right way is supposed to take a while. You aren’t going to drop 60 pounds overnight and sometimes when you first start exercising you actually gain weight. That’s how it works but that doesn’t mean it’s a fail. My experience is that people give up too easy. Success comes to those who keep going toward their goals even if their first attempts fail or don't produce the desired results.
When it comes to diets, if after a few days you find the diet is just too hard to follow it might not be the right one for you. There are so many good plans out there that can help you lose weight that if at first you don’t succeed try something different. The same is true with the exercise routine you tried to force yourself to do. I can't tell you how many times I hear from people “I can't seem to get to the gym in the morning.” When I ask them if they like working out in the morning or if they even like going to the gym for exercise I usually hear “No, but I really need to do it.”
The truth is no matter how much you need it if you don’t want to you won't do it. So try something else and keep trying until you figure out what works. Or even better, seek the advise of a personal trainer and or nutritionist who can help you decide what plans would be easiest for you to follow.
Often I hear from clients that they tried a diet program or exercise routine, got frustrated then gave up. Losing weight the right way is supposed to take a while. You aren’t going to drop 60 pounds overnight and sometimes when you first start exercising you actually gain weight. That’s how it works but that doesn’t mean it’s a fail. My experience is that people give up too easy. Success comes to those who keep going toward their goals even if their first attempts fail or don't produce the desired results.
When it comes to diets, if after a few days you find the diet is just too hard to follow it might not be the right one for you. There are so many good plans out there that can help you lose weight that if at first you don’t succeed try something different. The same is true with the exercise routine you tried to force yourself to do. I can't tell you how many times I hear from people “I can't seem to get to the gym in the morning.” When I ask them if they like working out in the morning or if they even like going to the gym for exercise I usually hear “No, but I really need to do it.”
The truth is no matter how much you need it if you don’t want to you won't do it. So try something else and keep trying until you figure out what works. Or even better, seek the advise of a personal trainer and or nutritionist who can help you decide what plans would be easiest for you to follow.
Friday, April 9, 2010
Responsiblity
I liked Seth Godin's blog today so much that I am reprinting it on my blog. I 100% agree with his take on responsiblity
Seth Godin's Complete Blog
Rights and responsibilities
Robert Bookman from the restaurant industry was quoted as saying that it would violate the free speech rights of restaurant owners if they had to post a health department grade of their cleanliness in the window.
More and more, businesses and businesspeople talk about their rights.
It seems, though, that organizations and individuals that focus more on their responsibilities and less on their rights tend to outperform.
You're responsible to your community, to your customers, to your employees and to your art. Serve them and the rights thing tends to take care of itself.
Another thought: If I worked at Pepsi, I'd be actively lobbying for the obesity sweet soda tax (a penny an ounce) being proposed in New York. Instead, in a no-surprise knee jerk reaction, almost everyone in the industry is lobbying like crazy to stop it. This is dumb marketing.
The benefit of a tax is that it affects you and your competitors at the same time, so you all benefit from doing the right thing, as opposed to having to compete against someone who doesn't care as much as you do.
Once people realize that excessive use of your product makes them sick and then die a long and painful death, it's probably time to stop lobbying and time to start doing something about it. This industry should stop thinking it is in the corn syrup delivery business (which brings nasty side effects along with it) and start focusing on delivering joy in a bottle. Lots of interesting ways to do that without giving up profits.
If your success depends on sickening the poorest and least educated portion of your customer base (and the ones that buy the most from you), it's time to redefine success.
Seth Godin's Complete Blog
Rights and responsibilities
Robert Bookman from the restaurant industry was quoted as saying that it would violate the free speech rights of restaurant owners if they had to post a health department grade of their cleanliness in the window.
More and more, businesses and businesspeople talk about their rights.
It seems, though, that organizations and individuals that focus more on their responsibilities and less on their rights tend to outperform.
You're responsible to your community, to your customers, to your employees and to your art. Serve them and the rights thing tends to take care of itself.
Another thought: If I worked at Pepsi, I'd be actively lobbying for the obesity sweet soda tax (a penny an ounce) being proposed in New York. Instead, in a no-surprise knee jerk reaction, almost everyone in the industry is lobbying like crazy to stop it. This is dumb marketing.
The benefit of a tax is that it affects you and your competitors at the same time, so you all benefit from doing the right thing, as opposed to having to compete against someone who doesn't care as much as you do.
Once people realize that excessive use of your product makes them sick and then die a long and painful death, it's probably time to stop lobbying and time to start doing something about it. This industry should stop thinking it is in the corn syrup delivery business (which brings nasty side effects along with it) and start focusing on delivering joy in a bottle. Lots of interesting ways to do that without giving up profits.
If your success depends on sickening the poorest and least educated portion of your customer base (and the ones that buy the most from you), it's time to redefine success.
Thursday, April 8, 2010
Visit a Personal Trainer
Visit a trainer
When I first lost all the weight I used the help of a personal trainer to help me reach my goals. I hadn’t seen one in several years so I decided to visit one. She gave me a new routine to try and I discovered 4 important things about myself.
1) What I had been doing was WAY too easy; the butt kickin’ I got proved that.
2) Even though my weight hadn’t gone up, my body fat percentage had. That was a real eye opener. I was thinking that since my weight hadn’t changed in a long time I was still in good shape.
3) I don’t know how the correct way to lift weights, my form was corrected (made harder actually) on almost every single weight I lifted. By the way doing things wrong can lead to injury
4) If left to my own devices, I will naturally take the easy way out and not work as hard as I need in order to grow.
It’s important to have your overall progress checked so that you are always growing and improving. It’s just too easy to not push as hard as you should to keep healthy. Visiting a trainer helps you to see where you are and what’s going on with your body. It also inspires you to keep improving and reminds you how hard you should be working if you want growth.
You probably see your Dentist, Doctor and/or Chiropractor sometimes for Checkups. Add the personal trainer to your list and you can round out the group.
If you need a good one I would recommend Christine Burke at www. LightHeartedFitness.com J She’s great!
When I first lost all the weight I used the help of a personal trainer to help me reach my goals. I hadn’t seen one in several years so I decided to visit one. She gave me a new routine to try and I discovered 4 important things about myself.
1) What I had been doing was WAY too easy; the butt kickin’ I got proved that.
2) Even though my weight hadn’t gone up, my body fat percentage had. That was a real eye opener. I was thinking that since my weight hadn’t changed in a long time I was still in good shape.
3) I don’t know how the correct way to lift weights, my form was corrected (made harder actually) on almost every single weight I lifted. By the way doing things wrong can lead to injury
4) If left to my own devices, I will naturally take the easy way out and not work as hard as I need in order to grow.
It’s important to have your overall progress checked so that you are always growing and improving. It’s just too easy to not push as hard as you should to keep healthy. Visiting a trainer helps you to see where you are and what’s going on with your body. It also inspires you to keep improving and reminds you how hard you should be working if you want growth.
You probably see your Dentist, Doctor and/or Chiropractor sometimes for Checkups. Add the personal trainer to your list and you can round out the group.
If you need a good one I would recommend Christine Burke at www. LightHeartedFitness.com J She’s great!
Friday, April 2, 2010
Cookies and popsicles
I like cookies but I’m usually satisfied with a popsicle so I choose that instead. I love coffee crème but skim milk does the job so I chose that most of the time. I love laying around and watching TV but I don’t like what it does to my body so I chose to go get some exercise and enjoy a moderate amount of TV. Stuffing myself at the buffet is much easier than passing on 2nd and 3rd servings but with practice, self-control becomes easier.
Being lazy can be fun and eating healthy can involve curbing some of your food passions but trust me on this one, nothing tastes as good as being thin feels. And nothing feels quite as good as knowing that you look good in your clothes while having energy to go anywhere you want in them.
The thing is, you have to make little choices every day and being thin is about those choices multiplied by weeks, months and years. You can chose to do the things that make you thin and healthy and still satisfy some of your food cravings, or you can chose to create and maintain a lifestyle of having everything you crave but ultimately losing the things you really want.
It’s your choice. You really do have the power. Now go create the life you really want!
Being lazy can be fun and eating healthy can involve curbing some of your food passions but trust me on this one, nothing tastes as good as being thin feels. And nothing feels quite as good as knowing that you look good in your clothes while having energy to go anywhere you want in them.
The thing is, you have to make little choices every day and being thin is about those choices multiplied by weeks, months and years. You can chose to do the things that make you thin and healthy and still satisfy some of your food cravings, or you can chose to create and maintain a lifestyle of having everything you crave but ultimately losing the things you really want.
It’s your choice. You really do have the power. Now go create the life you really want!
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